I have been looking at the Professional Photographers Association (PPA) for a couple of years but haven’t been able to pull the trigger on the $323 price tag. I wasn’t sure that it was worth that amount of money for what you get. They have always had offerings that were of interest, such as the photographer profile that people (clients) can use to find you. They offer a very high quality magazine with the membership as well. I purchased that separately and it is by far my favorite photo magazine. They have forums and webinars (free and/or paid). PPA offers help with financing new equipment and if you are a studio that has been in business for a couple of years they will do an assessment and give you advice on improving your business. They also have the Imaging USA convention hosted in New Orleans. With all of this I still wasn’t convinced.
Just a few days ago I finally decided to join PPA. Why? Well, they started a new program that I just couldn’t say no too. They now offer $15,000.00 of equipment insurance for all their active members…free!!! In addition you get Indemnification Trust insurance. That is the insurance that helps you if you mess up a photo shoot or your memory cards get eaten by dogs. Basically, if the worst happens Indemnification Trust helps with all the legal stuff.
They also offer a payment option of $27.92 per month. What a great deal!
So, if you are a photographer (professional or otherwise) you should get this just for the insurance. The rest is all gravy… and I like gravy.
You can find out more about them HERE.